My artist

The record company my artist is attached to is EMI.  "EMI Music provides EMI’s roster of artists – as well as independent labels and artists – with a global menu of commercial services and seamless access to an expanding range of revenue streams and business models, including digital and physical distribution, sales, press and promotion, marketing, licensing, synch, brand partnerships, live recordings and merchandising."
- The website

This Record company is a global company so will have reach to to the USA and across Europe but they also accommodate to less mainstream and more niche market artists. Our artist does not completely appeal to the mainstream audience nor is it completely niche. That is why I think EMI will be good for our artist because of there slightly alternative look and sound. They also specialize in British music and seeing as our artist are British it would make a good fit.

There range accommodates artists from rap (snoop dog) to metal(Iron maiden) to pop(Katy Perry)


Target audience-
15-25 years old
Male and femail
Would probely appeal to B,C,D social class
(B- middle manegment, C-supervisory,skilled manual, D-Semi and unskilled mannual)
Tend to have a risk takeing life style
Trendies(Crave attention from peers)
Innovators(Wish to make ther mark)]#
Rebels(Remake the world in their own image)
groupies(Just want to be accepted)



Link to EMI

http://www.emimusic.com/